Privacy Policy
This Privacy Policy explains how Dr Seval Aesthetics collects, uses, stores, shares and protects
personal information.
Dr Seval Aesthetics is a trading name of Sedef Dis Limited.
Sedef Dis Limited is the data controller for the personal information collected through this website,
booking system, consultation process, treatment process, client communications and clinic services.
Sedef Dis Limited
Company number: 15279070
Registered office: Office 403, Screenworks, 22 Highbury Grove, London, United Kingdom, N5 2ER
Clinic address: The Grange, 100 High Street, Office 519, Southgate, London, N14 6BN
Email: info@drsevalaesthetics.co.uk
Telephone: 07842 187266
In this Privacy Policy,
"Dr Seval Aesthetics"
,
Dr Seval Aesthetics.
"we"
,
"us" and "our" refer to Sedef Dis Limited trading as
​
1. Purpose of This Privacy Policy
We respect your privacy and are committed to protecting your personal information.
This Privacy Policy explains what information we collect, why we collect it, how we use it, how long we
keep it, who we may share it with, and what rights you have.
Please read this Privacy Policy before using our website, booking an appointment, completing a
consultation form, attending the clinic, sending us information, or proceeding with treatment.
2. Information We May Collect
We may collect and use the following types of personal information:
Your name
Date of birth
Age or age-verification informationAddress
Email address
Telephone number
Emergency contact details, where relevant
Appointment and booking details
Payment and refund information
Consultation forms
Medical history
Medication information
Allergy information
Pregnancy or breastfeeding status
Previous aesthetic treatments
Previous complications
Skin concerns
Treatment goals and expectations
Treatment notes
Consent forms
Aftercare records
Review appointment notes
Complaints or feedback
Photographs or videos, where relevant
Website contact form messages
Email, telephone, WhatsApp, SMS or social media messages
Marketing preferences
Website usage information, cookies and analytics data
Information needed for legal, insurance, accounting or regulatory purposes
3. Health Information and Special Category Data
Some of the information we collect may include health information. This may include medical history,
medication, allergies, previous procedures, treatment suitability information, treatment records and
complication records.
Health information is treated as special category data under data protection law and requires additional
protection.
We only collect health-related information where it is relevant and necessary for consultation, treatment
planning, client safety, consent, aftercare, record keeping, insurance, legal obligations, complaints
handling or professional standards.
4. How We Collect Your InformationWe may collect personal information when you:
Visit our website
Complete an online booking form
Pay a booking fee
Complete a consultation or medical history form
Contact us by phone, email, message, website form, WhatsApp, social media or in person
Attend a consultation
Proceed with treatment
Provide consent forms
Send photographs or information to us
Attend a review appointment
Leave a review or testimonial
Make a complaint
Use our website or online services
We may also receive information from third parties where relevant, such as booking platforms, payment
providers, website providers, insurers, professional advisers, prescribers, pharmacies or other
professionals involved in your care or service.
5. Why We Use Your Information
We may use your personal information to:
Manage appointment bookings
Confirm, cancel or reschedule appointments
Take and refund booking fees
Communicate with you about appointments and services
Assess treatment suitability
Review medical history and safety information
Plan aesthetic treatment
Obtain informed consent
Provide treatment and aftercare
Keep accurate treatment records
Monitor outcomes and respond to concerns
Arrange review appointments
Manage complaints
Process payments and refunds
Maintain accounting and tax records
Meet legal, insurance and business obligationsProtect client safety
Protect the clinic, staff and practitioners
Improve our services and client experience
Send marketing communications, where you have agreed to receive them
Manage website functionality, cookies and analytics
Respond to legal claims, insurance matters or professional advice requests
6. Our Lawful Bases for Using Personal Information
We only use personal information where we have a lawful basis to do so.
Depending on the situation, we may rely on one or more of the following lawful bases:
Contract or steps before entering into a contract — this applies where we need your information to
manage bookings, consultations, treatments, payments, refunds and client services.
Consent — this may apply where you choose to receive marketing, allow us to use photographs or
testimonials for promotional purposes, or agree to certain optional uses of your information.
Legitimate interests — this may apply where we use information to run the clinic safely and effectively,
maintain records, respond to enquiries, improve services, prevent misuse, manage complaints, protect
the business and support client care.
Legal obligation — this may apply where we need to keep records for accounting, tax, legal, regulatory
or compliance reasons.
Legal claims — this may apply where information is needed to establish, exercise or defend legal
claims, insurance matters, complaints or disputes.
Vital interests — in rare circumstances, we may use or share information where necessary to protect
someone's life or urgent safety.
7. Special Category Data Lawful Condition
Where we process health information or other special category data, we must also meet an additional
legal condition.
Depending on the situation, we may rely on explicit consent, legal claims, or another appropriate
special category condition available under data protection law.
For example, we may process health information to assess treatment suitability, support client safety,
keep treatment records, handle concerns, respond to complaints, and deal with insurance or legal
matters.
Because aesthetic clinic data can include sensitive health-related information, the final lawful bases and
special category conditions should be reviewed by a data protection adviser or solicitor.
8. Marketing
We will only send marketing messages where we are allowed to do so.
You can unsubscribe from marketing at any time by contacting us or using any unsubscribe option
provided.
We will not sell your personal information to third parties.We will not use your treatment photographs, videos, testimonials or identifiable results for marketing
unless you have given separate permission.
You can withdraw marketing consent for future use at any time by contacting us.
9. Photographs and Videos
We may ask to take photographs or videos for consultation, treatment planning, treatment records,
review, comparison or safety purposes.
These images form part of your client record where they are used for clinical or treatment-related
purposes.
We will only use identifiable photographs, videos, testimonials or before-and-after images for website,
social media, advertising or promotional purposes where you have given separate consent.
You may refuse marketing photograph consent without this affecting your care.
If you withdraw consent for future marketing use, we will stop using your images going forward where
reasonably possible. However, content already published, printed, shared or distributed may not always
be fully removable from third-party platforms.
10. Payment Information
Payments may be processed through third-party payment providers.
We may receive limited payment-related information, such as payment confirmation, amount paid,
refund status, card type or transaction reference.
We do not aim to store full card details on our own systems.
Payment providers will process payment data in line with their own privacy policies and security
standards.
11. Website Cookies and Analytics
Our website may use cookies or similar technologies to make the website work, support online booking,
improve website performance, understand visitor activity, remember preferences, and support
marketing or analytics.
Some cookies may be essential for the website to function. Others may require your consent.
Where required, you will be given the option to accept, reject or manage non-essential cookies.
​
12. Who We May Share Information With
We only share personal information where necessary and appropriate.
We may share information with:
Booking system providers
Payment providers
Website and hosting providers
Email, telephone, messaging or communication providers
Client management or record-keeping software providers
Professional advisers, such as accountants, solicitors or data protection advisersInsurance providers
Prescribers, pharmacies or healthcare professionals, where relevant and appropriate
Emergency services, NHS 111, A&E or medical professionals in an urgent situation
Regulators, law enforcement, courts or authorities where required by law
IT support providers
Marketing platforms, where you have agreed to marketing
Review platforms, where you choose to leave a review
We require service providers to handle personal information securely and only use it for the purpose of
providing services to us.
13. International Transfers
Some service providers may store or process information outside the UK.
Where this happens, we will take reasonable steps to ensure appropriate safeguards are in place, such
as approved data transfer mechanisms, contractual protections, or use of providers who confirm
suitable data protection standards.
14. How Long We Keep Information
We only keep personal information for as long as necessary.
The retention period may depend on the type of information, the reason it was collected, legal
requirements, accounting requirements, insurance requirements, professional standards, complaints,
disputes or the need to protect client safety.
As a general guide:
Enquiry records may be kept for up to [retention period to confirm — e.g. 12–24 months] after the last
contact, unless you become a client or there is another reason to keep them longer.
Client consultation and treatment records may be kept for [retention period to agree with your insurer /
solicitor], or longer where necessary for legal, insurance, safety, complaints or professional reasons.
Financial and accounting records may be kept for at least 6 years where required for company,
accounting or tax purposes.
Marketing preferences may be kept until you unsubscribe or ask us to remove them.
Photographs used as part of treatment records may be kept with your client record.
Marketing photographs, videos or testimonials may be used until consent is withdrawn for future use,
unless a shorter period is agreed.
We may keep information for longer if required by law, insurance, professional advice, complaints, legal
claims, investigations or safeguarding concerns.
15. How We Protect Information
We take reasonable steps to protect personal information from loss, misuse, unauthorised access,
disclosure, alteration or destruction.
This may include password protection, restricted access, secure systems, staff confidentiality, secure
storage, appropriate software providers, data backup, and limiting access to those who need the
information.However, no method of electronic storage or transmission is completely risk-free.
16. Your Rights
Under data protection law, you may have rights in relation to your personal information.
These may include the right to:
Access your personal information
Ask for inaccurate information to be corrected
Ask for information to be erased in certain circumstances
Ask us to restrict how we use your information
Object to certain uses of your information
Withdraw consent where we rely on consent
Ask for certain information to be transferred to another provider
Complain about how your information is handled
These rights are not always absolute. For example, we may need to keep certain records for legal,
insurance, safety, accounting or complaints reasons.
17. How to Make a Data Request
If you would like to make a request about your personal information, please contact:
Email: info@drsevalaesthetics.co.uk
Address: The Grange, 100 High Street, Office 519, Southgate, London, N14 6BN
Please include your full name, contact details, and enough information for us to identify you and
understand your request.
We may need to verify your identity before responding.
We aim to respond within one month, unless the request is complex or we are legally allowed more
time.
18. Complaints About Privacy
If you have a concern about how we use your personal information, please contact us first so we can
try to resolve it.
Email: info@drsevalaesthetics.co.uk
Address: The Grange, 100 High Street, Office 519, Southgate, London, N14 6BN
You also have the right to complain to the Information Commissioner's Office, which is the UK data
protection regulator.
Information Commissioner's Office
Website: www.ico.org.uk
Telephone: 0303 123 1113
19. Children and Under-18s
Dr Seval Aesthetics does not provide cosmetic injectable treatments to clients under the age of 18.We may collect age-verification information or identification where necessary to confirm that a client is
old enough for treatment.
If a person under 18 contacts us, we may collect limited information to respond appropriately, refuse or
decline treatment, manage the enquiry, and keep a record of the decision where necessary.
20. Links to Other Websites
Our website may contain links to third-party websites, platforms or services.
We are not responsible for the privacy practices, content or security of third-party websites.
You should read the privacy policies of any third-party websites you visit.
21. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
The latest version will be available on our website.
If we make significant changes, we may take reasonable steps to bring them to your attention.
22. Contact Us
If you have any questions about this Privacy Policy or how your personal information is used, please
contact:
Dr Seval Aesthetics
Trading name of Sedef Dis Limited
Email: info@drsevalaesthetics.co.uk
Telephone: 07842 187266
Address: The Grange, 100 High Street, Office 519, Southgate, London, N14 6BN